Korda reserved for himself, in his own right, the advertising campaigns of important firms and merchants (department stores such as “Sánchez Mola”, designer ateliers, national tourist campaigns, magazine covers, etc.) and incorporated into his agenda fashion photography and photographic reports always linked to female beauty as a genre for which he developed an aesthetic view consistent with Cuban and international style, design and artistic trends of the 1950s.

(Cristina Vives, from the Korda Known Unknown catalog, La Fábrica, Spain, 2008)